Can you improve an existing Shopify store?
Yes. A review can identify priorities in navigation, product pages, content, and the shopping experience. The resulting scope may be a focused improvement project or a broader redesign.
Shopify Development
Digital Marketing Management Corporation (DMM) develops and improves Shopify stores for product brands. We connect the store’s purpose, navigation, product information, and customer journey with the broader business behind your products.
A theme-based, multi-page Shopify store with up to 15 products, core store pages, mobile layouts, SEO metadata, payment and shipping configuration, launch checks and team training.
Client supplies approved product information and imagery. Shopify subscription, paid theme and apps, original photography, migration and custom applications are separate. Final scope, fees and timing are confirmed in writing before work begins.
* Buying multiple DMM services or products? Multi-service discounts are available. Call 888-269-3660 for custom pricing.
A launch checklist that goes beyond appearance
A store should help customers find a product, understand the offer and complete a purchase. The build plan connects design, product information and the operational settings needed to sell.
Build the shopping journey
Plan navigation, collections, product templates and mobile layouts around the catalog. Define the product content, imagery and policy information needed before launch.
Configure the essentials
Agree the scope for shipping, payments, tax-setting coordination, analytics and approved apps. The business provides policy decisions, account access and specialist tax or legal advice where needed.
Test and hand over
Review product selection, cart behavior, forms, mobile usability and agreed order scenarios before launch. Provide a record of configuration decisions, remaining issues and the tasks your team will manage.
What you receive
An agreed store structure and build scope, a launch-readiness checklist, testing results and a handoff plan. App subscriptions and third-party costs are identified separately. Ongoing management is available after launch.
Shopify SEOIntegrations and automationPost-launch management
Choose the support your business needs
Store structure, design, catalog and launch preparation.
Ongoing catalog, content, merchandising and app coordination.
Navigation, product pages, mobile experience and practical SEO.
Who this service is for
This service suits brands planning a new Shopify store, refreshing an existing site, or creating a direct-sales destination alongside Amazon and Walmart.com. The starting point is the job the site needs to do: sell products, explain the brand, support customer questions, or help turn qualified visitors into customers.
What the scope can include
Store planning, page structure, navigation, and product collections.
Homepage and product-page development around accurate product information.
Content organization, brand presentation, and customer questions that affect purchase decisions.
Page titles, descriptions, headings, and internal links that explain the store’s content.
Review of the shopping journey and conversion opportunities.
Planning for inventory, fulfillment, analytics, or email requirements where included in the agreed project.
Watch: Shopify store optimization
Explore product clarity, mobile shopping, and the journey from cart to checkout.
Watch on YouTube · Read the Shopify optimization guide
How we get started
We start with your brand, product catalog, existing site if any, and business objectives. Then we define the pages, content, assets, functionality, and responsibilities needed for the project. Agree the review process, timeline, launch checks, and any ongoing support before development begins.
Content, integrations, and project responsibilities
A store project depends on approved product facts, brand assets, policies, and operational decisions. Clarify who supplies copy, images, pricing, shipping information, and other content. Apps, theme licenses, custom integrations, migration work, and continuing maintenance should be scoped explicitly so the project has clear boundaries.
Common questions
Can the store support an Amazon or Walmart business?
Yes. We can plan consistent product information and branding across channels. Inventory and fulfillment integrations depend on the systems involved and should be evaluated before committing to implementation.
Are apps, photography, and ongoing maintenance included?
They depend on the proposal. Identify which assets and services are available, what needs to be created or purchased, and who will maintain the store after launch.
What does Shopify development cost and how long does it take?
Cost and timing depend on page count, catalog complexity, content readiness, functionality, and integrations. Request a proposal for the actual scope rather than assuming a standard package.
Prepare for a discovery call
Bring your current website or store link, an overview of the products, brand assets already available, and examples of the problems you want to solve. Identify any systems or integrations the store needs to work with.
Founder-led strategy. Specialist execution.
Founder Marc Schwartz brings decades of marketing experience and many years managing Amazon, Walmart.com and Shopify. He guides strategy and key decisions, supported by skilled specialists in platform operations, advertising, content, graphic design and technical implementation as the work requires. Meet Marc and learn how DMM works.
Explore five storefront concepts
Hydration, skincare, coffee, travel and pet products. Five original design directions, clearly labeled as fictional concepts.
View the storefront concept collection →Explore related support
For self-paced Amazon education, preview AMZ Blueprint training, with a public launch planned for November 1, 2026.