Can you take over existing campaigns?
Yes. We begin with an account and campaign review, then agree on priorities and a transition plan before making material changes.
DMM / WALMART.COM
Walmart Advertising Management
Connect ad decisions to the products and business behind them.
DMM plans and manages Walmart Connect advertising with attention to product readiness, budgets, targeting and the commercial goal. Campaign work stays connected to your catalog, offer and inventory.
Book a Discovery CallDiscuss Your Project
Illustrative service concept.
Sponsored Search campaign setup and optimization, keyword and item selection, bid and budget review, retail-readiness checks and weekly reporting.
One Walmart U.S. account. Ad spend is separate. Available formats depend on platform eligibility; offsite media and creative production are quoted separately. Final scope, fees and timing are confirmed in writing before work begins.
* Buying multiple DMM services or products? Multi-service discounts are available. Call 888-269-3660 for custom pricing.
Campaign decisions that reflect Walmart retail readiness
Before scaling spend, review whether the advertised items are published, available and supported by clear content and workable economics.
Campaign scope
Begin with the account’s goals, products and eligibility. Sponsored Products and, where appropriate and available, Sponsored Brands or Sponsored Videos are scoped with their content and access requirements.
Optimization work
Review search terms, targeting, bids and budgets. Document meaningful adjustments and distinguish an early test from a proven pattern before making larger spending decisions.
A useful readout
Review spend, attributed sales, ACoS and ROAS using Walmart’s reporting context. Connect the findings to total sales, inventory and margin information where available.
What you receive
An advertising assessment, campaign and budget plan, optimization records and a report explaining the next actions. Management fees, advertising spend and any additional creative work are identified separately in the proposal.
Strengthen the product pageResolve item blockersCoordinate fulfillment
A practical approach to Walmart Sponsored Search
Readiness before spend
Review priority products, availability, listing quality and offer competitiveness. Identify issues that advertising alone will not solve.
Campaign control
Organize eligible products, automatic or manual targeting where appropriate, bids and budgets around the agreed objective. Ad spend remains separate from management fees.
Review and optimization
Evaluate available search-term, product and campaign reporting. Adjust targeting and spend based on evidence, with clear explanations of what changed and why.
A clear plan. People accountable for the details.
01
Define the objective
Agree on launch, visibility or efficiency priorities and the budget available to pursue them.
02
Build a measured plan
Structure campaigns for eligible products and establish a reporting baseline.
03
Learn and adjust
Review spend, attributed sales and return on ad spend in context, alongside inventory and business margins.
Experienced leadership. Skilled people doing the work.
Founder Marc Schwartz brings decades of marketing experience and many years managing Amazon, Walmart.com and Shopify. He guides strategy and key decisions, supported by specialists in platform operations, content, graphic design and technical implementation as the project requires.
We use modern tools, including AI where useful, with human judgment and review to keep product facts, brand presentation and business priorities aligned.
Meet DMMDefine the scope before work begins
Management is quoted after reviewing catalog size, existing campaigns, monthly ad spend and reporting needs. Walmart bills advertising spend separately. Eligibility and available ad formats are controlled by Walmart.
Your proposal identifies deliverables, responsibilities and the working cadence. You retain ownership of your business accounts.
Common questions
Is this the same as Amazon PPC?
Both require disciplined testing, but Walmart has its own campaign options, eligibility, reporting and shopper context. We build the plan around Walmart rather than copy Amazon settings.
Do you promise a specific ROAS?
No. Advertising outcomes depend on demand, competition, price, content and inventory. We agree on measurement and decision criteria and report the results honestly.
Start with the right next step
Tell us where things stand, what you want to accomplish and what is getting in the way. We will help define a practical starting point.
Walmart Management · Walmart Listing Optimization · Walmart Connect Sponsored Products
Starting with your first Walmart.com listing?
The Walmart.com starter package brings seller setup guidance, listing copy, graphics and initial advertising setup into one launch plan, from $1,995 one-time. Continue with account management and Walmart Connect management from $995/month under one agreed scope. Ad spend is separate.